Measuring Emotion

Emotions are fuzzy but so vital in design. So to understand these emotional responses of the users, there should be some ways.

PrEmo helps us to measure the emotional experience of the product, service, environment or statement. Instead of relying on the use of words, respondents can report their emotions with the use of expressive cartoon animations. Each of the 12 measured emotions is portrayed by an animation of dynamic facial, bodily, and vocal expressions. Check the Quick tour and key benefits.

LEM is a scientifically validated cartoon character that expresses a set of eight specific emotions. You can use LEM emotions stickers to apply this method. There could different applications of evaluating different things, from products to magazines.